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The Main Image, is displaying Simon Cowell who has a big impact on the music industry as his two shows create new artists every year. The winners of his shows always release a new album every year which links in with the image, his shows and the magazine. The shot of Simon Cowell is in medium close up, this is to show the expression on his face as he is pulling a smug look on his face. The background of the front page image is snowflakes, this links in with the whole theme of this particular edition of NME which is Christmas. The Background gives the whole feel of Christmas, which makes the edition more special is it is also a ‘Double issue’. The anchorage links in with the image of Simon Cowell, 'The Grinch speaks' the text is in a white and is bold. The use of the world Grinch describes Simon Cowell as in the past people has described Simon Cowell as being grumpy. The anchorage is the biggest piece of text on the page other than the masthead, this is to attract the reader into buying the magazine as the article about Simon Cowell will grab the reader’s attention. The flashes are situated above and below the anchorage all of the flash are in the shape of christmas bobbles, this represents the theme of the magazine which is Christmas as it is the Christmas. This also links in with the anchorage ‘the Grinch speaks’ as the Grinch is known as the one who stole Christmas. In each of the bobbles there is individual articles listed in them, this is effective as it purposely persuades the audience into reading more about each of the articles. The cover line is located under the anchorage, this represents Simon Cowells personality as he can be aggressive, which creates a clash between the magazine and Simon Cowell. The masthead of the magazine is ‘NME’ is the abbreviation of new music experience this is a catchy title and will stick in the audience head. Above the masthead is the sell line, ‘MASSIVE CHRISTMAS DOUBLE EDITION. Sell lines are used in order to persuade the audience into wanting to buy the products, this is why they are situated above or below the masthead as the masthead is the biggest piece of text on the page and will be the first thing the audience look at. Meaning the sell line will be the second thing that they look at on the front cover. The teasing contents are located in the left third, below the anchorage and the cover line. The teasing contents has two separate piece of texts the first is the biggest piece saying ‘6 free content’ grabbing the reader’s attention. The second piece of text is supporting the 6 separate images underneath it saying ‘the icons of the decade’. This will make the fans of the bands will want to buy the products because they get a free poster in the magazine of their favourite band. The colours on the front cover all represent the key theme of Christmas; the key colours are red and white. The masthead is filled in a florescent red with a white border and a snow pile on the top of the title. Practically everything on the page is in white and red, which does give an overall theme of Christmas, which represents the date and the theme of the magazine.
Institution:
The institution for this magazine is the producers of NME magazine, the genre of this magazine is a controversial one, it has no set genre and varies over the weeks. One week the genre could be pop the next week the genre could be rock/ alternative rock of indie. Having a music variety doesn’t also distinguish what NME stands for; it also helps a variety of different target audience as the magazine doesn’t have just one genre. Distributing a magazine is reasonably easy and it’s an effective way of selling bands to the audience. NME tend to put well known bands or music producers who are liked by a variety of people, this is very effective as more people will want to buy the product because they may want to know interesting facts about bands and producers like Simon Cowell.
Ideology:
The ideology of the magazine is music and business. The ideology also varies like the genre as when the magazine is displaying all the different bands the ideology changes due to the style of the band. The ideology for this particular edition of the NME magazine is business, alternative rock and Christmas. The ideology of using Simon Cowell on the front cover brings a stereotypical business person to the magazine, as Simon Cowell is all about business and can be cruel but he gets straight down to business.
Audience:
Like ideology the audience for this magazine varies greatly, the audience tends to be based on the genre of the magazine. For this edition the Audience may be business men/women, alternative rock and people who are fans of Simon Cowell. There is not a set sex for this magazine, the magazine is based on both sexes and will appeal to both female and male. In my opinion I think that using a mixed audience is very effective as the magazine will not appeal to one group but will attract nearly everyone.
Representation:
The representation for this magazine is a positive one as well as having a stereotypical feel. The positive view that is seen in this magazine is of Christmas. Christmas is meant to be a time of happiness, using the theme of Christmas creates a positive and happy feel to the magazine and will make the audience want to buy the product. The stereotypical side of this magazine is that of a business man, people who are usually in business tend to be nasty and moody revering to Simon Cowell as ‘the grinch’ is creating a stereotype of business men. The genre of the magazine represents all of the audience, the genre is a controversial one. The reason why this represents the audience is due to the fast amount of different people who buy the product making the magazine more and more successful.
Contents Page
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Like many contents page, the main image displays the main artists that are featured in the magazine, the picture of the band is in a low angle, medium long shot. It displays them performing, holding guitars which links with the genre of the magazine which is rock. This is very effective as Oasis are one of the top bands in the world and have an incredibly fast growing fan base and are liked all aroung the world. therefore Persuading people to buying the magazine as the stories inside appeal to them.
The title "THIS WEEK" is displayed to the top of the page, the writing is in big capatilised letters and is the biggest piece of text of the page. Therfore this stands out the audience in order to enhance the excitement of the articles that are featured in the magazine. The title is alongside the masthead of the front page of the magazine, which empthasises that the excitement is in this magazine and not in any other magazine. Also alongside the title is the date of the issue, showing that the articles that are featured in the magazine are up to date. The anchorage "...Oasis kicked of their world tour'' is highly exciting to the reader as it links the images as well as gives the audience a taste of what the article features. The use of ellipsis at the begining of the anchorage instead of the end, creates greater suspense. This is because it makes the audience want to read on and therefore engaging a wider range audience. The features section tends to be displayed to the right hand side of the page, the features section displays a range of information which helps to organise what articles features where. This helps to keep a professional and orderly fashion to the magazine, which maintains an upper-class audience as well as a more immature audience. Page numbers are highly important as they link in with the previous point of maintaining an orderly and professional manner,as well as helping the audience to indicate what pages each article are on.
A continous colour scheme of red, black and white are used throughout NME, the significance of this, is that it maintains a continous house style, to which the audience can relate to. The colour scheme, creates the genre of the magazine, as red is particulary related to Sex, whilst the colours black and white relate to the music genre of rock and roll. This therefore links to the band Oasis, as they are a rock widely associated rock band who relate to the youth of today, as they are obsessed with Sex, and rock and roll.
Double page spread
The main image displays the Group 'The Teenagers in medium long shot, this is to address what genre the band is by displaying what kind of the clothes they wear which is indie rock. This shows that NME have no fixed genre as they display a range of different bands, throughout their magazine. The page title, is shown at the top left hand corner of the page, this is used to indicate what the page contains. The name of the artists, is in a large clear font, which is placed in the middle of the pages as some of the text drags over the page. Creating a big impact amongst the other articles, as it stands out to the audience as its quirky and exciting to the audience and is not boring which the audience can relate to. This also relates to the band, because they are young, quirky and extremely funny. The splash "NME LOVES" is featured, above the title, linking it with the name of the band, which is highly effective as it strongly introduces the band and ensures and attracts the audience into reading the article. Some text is highlighted in a large, bold and colourful font, to display factual importances about the band, that the audience will find intreging.
The introduction to the article is situated above the article, the introduction has to be precise, catchy and clear. Significantly, it has to sum up the article in a catchy form, in order to engage the reader. The article itself is writen in two neatly formed columns and is writen in a small clear font, to make it easier for the audience to read. The article features highlighted quotes from the article, to create excitement to encourage the writer into reading the article. most double page spreads, often contains extra information columns, such as contact details, to get in touch with the editort. Like many double page spreads, there is a continuous colour scheme used over the two pages. The colours black and white are often used in NME, they help to obtain a constant house style. These colours are professional, as well as clear, using them on text will only make it easier to read the text. The colour blue, relates to the band, as the band is an all boy band, the colour blue is associate with men this may also be the case when relating the article the audience. The Teenagers band, may be dominated by male fans. However this may not be the case, it may well be that this is a prevared colour by the band or it may perhaps be used to attract the audience.
The introduction to the article is situated above the article, the introduction has to be precise, catchy and clear. Significantly, it has to sum up the article in a catchy form, in order to engage the reader. The article itself is writen in two neatly formed columns and is writen in a small clear font, to make it easier for the audience to read. The article features highlighted quotes from the article, to create excitement to encourage the writer into reading the article. most double page spreads, often contains extra information columns, such as contact details, to get in touch with the editort. Like many double page spreads, there is a continuous colour scheme used over the two pages. The colours black and white are often used in NME, they help to obtain a constant house style. These colours are professional, as well as clear, using them on text will only make it easier to read the text. The colour blue, relates to the band, as the band is an all boy band, the colour blue is associate with men this may also be the case when relating the article the audience. The Teenagers band, may be dominated by male fans. However this may not be the case, it may well be that this is a prevared colour by the band or it may perhaps be used to attract the audience.
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